
Our conviction
"A responsible food chain for future generations."
That is our goal. But we can only achieve a responsible food chain for future generations if we have the courage to continually explore new avenues and thus go one step further each time. Because where there is a will, there is a way.
Together with farmers, growers and partners, we are constantly thinking about solutions for a responsible agricultural sector today and tomorrow. From ideas and concepts to tried and proven solutions. In this way, we encourage farmers, growers and others to try new ways to achieve a responsible food chain for future generations.
Our values
Royal Agrifirm Group offers an inclusive working environment in which there is room for differences. We are convinced that we can best serve our members with a diversity of colleagues. We respect others who think differently. Our culture not only acknowledges these differences: it embraces them, respects them and recognizes their added value. Likewise, instead of working on our own and alongside each other, it means we combine the differences and operate as a single, strong team.
Embedded in our company culture are our STAR values, representing not only what we value but also how we act; Sharp, Together, Ambitious and Responsible. The STAR values are the basic elements of how we do our work. They are the practices we use every day in everything we do.